Senior care marketing has become more challenging in recent years, as potential residents try to stay home longer to cut costs and senior living facilities serving the baby boomer market continue to spring up. One of the best ways to reach the senior market and promote your assisted living facility is through hosting events. read more

Depression, that feeling of lingering tiredness, helplessness, and hopelessness is often experienced in older adults. But this medical condition that interferes with living is not a "normal" part of the aging process. read more

Congratulations on your retirement! After several months of waking whenever you'd like and moseying through your day, you may find boredom rears its ugly head. NPR's program All Things Considered ran a story called "What Retirement? Seniors are Getting Back to Work" in 2012. read more

Summer is a popular traveling season here in the United States, and rightfully so as everyone is excited to enjoy the outdoors. Nicer weather often makes for an easier time for traveling as well. It is a good idea to plan for your trip and take any preventive cautions that would make the trip go bad or turn into an extremely costly excursion. With this in mind, older travelers can take note of these extra safety measures to ensure that they will have a good vacation. read more

When older adults have a disability or chronic illness, they might need daily support and help with meals, medication management, dressing, and other activities. They may not require support as intensive as that offered in a nursing home, but they need more assistance than what is available at home. read more